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SALES PERFORMANCE AND LEADERSHIP DEVELOPMENT INSIGHTS FROM AMY FRANKO

Do this to capture full-client value

Do this to capture full-client value

One way you can break through in the new sales economy is to build upon your already strong client relationships by cross-selling services. Growing existing relationships is a strategic way to lower your business development costs while increasing overall margins and client loyalty.

In my new guest blog for the National Society of Accountant’s Main Street Practitioner, I share four sure-fire steps to leverage your existing client meetings to uncover new cross-selling opportunities. You can check it out at the link below, and be sure to watch for follow-up articles in the coming months.

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Amy Franko Elected President & Chair of the Board of Directors for Girl Scouts of Ohio’s Heartland

Amy Franko Elected President & Chair of the Board of Directors for Girl Scouts of Ohio’s Heartland

Girl Scouts Founder Juliette Gordon Low once said, “The work of today is the history of tomorrow, and we are its makers.” 

As the new president and chair of the Girl Scouts of Ohio’s Heartland Board of Directors, I’m ready to make history! In this week’s blog, I share reflections on giving back, and as a bonus, provide tips for developing your own world-class board.

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Five Must-Watch TED Talks for Sales Professionals in 2019

Five Must-Watch TED Talks for Sales Professionals in 2019

What are you watching?

According to Hubspot, 78% of people watch online videos every week, and 55% view online videos every day. You can make the most of your video consumption by creating a list of talks that can inspire your sales success. Two years ago, I shared a list of my favorite TED talks for sellers. Today, let’s look at this updated list.

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Stay in Focus and Elevate Your Productivity with Modern Selling Lists

Stay in Focus and Elevate Your Productivity with Modern Selling Lists

Time, motivation, discipline, and energy. If you’re a regular reader, you know I’ve written about these before. They are the “non-renewables.” With so many demands on our days, some specific approaches can help us to better decide where the resources get allocated.

Modern selling lists are one strategy for helping you focus on your most important activities– and elevate your productivity. These are more than typical “to do” lists. Several of can be used in collaboration with your CRM, and can give you that extra boost of focus.

This week on the blog, I share a few lists to get you started. I share more in my book, The Modern Seller.

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Modern Business Development Skills for CPAs

Modern Business Development Skills for CPAs

As a former sales professional in the tech field turned entrepreneur and consultant, I’ve experienced this first hand. Selling an expertise is more complex than selling a tangible product because prospects can’t see it, touch it, or demo it. On top of that, in the professional services realm, we’re faced with new business development challenges brought on by the new sales economy– like commoditization, falling utilization rates, less loyalty in our client base, pressure to deliver faster ROI, and talent drains. To overcome those challenges, those in professional services need new skillsets.

In a new article for the Pennsylvania Institute of Certified Public Accountants’ CPA Now, I unwrap the five key skills behind the skills for building a better book of business as a modern business developer. You’ll find it at the link below. And watch for my podcast with PICPAs soon, too.

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Podcast: Sage Advice featuring Amy Franko

Podcast: Sage Advice featuring Amy Franko

The Five Dimensions of The Modern Seller The Sage Advice Podcast is dedicated to the possibility that entrepreneurs continue the work of creation. It is produced by Sage, the market leader for integrated accounting, payroll, and payment systems, supporting the...

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Accelerate Your Sales Results Over the Next 90 Days with These Prospecting Strategies

Accelerate Your Sales Results Over the Next 90 Days with These Prospecting Strategies

If you’re like most sales professionals, you don’t love prospecting.

But it doesn’t have to be that way. A prospecting plan that’s strategic and worked consistently improves the quality and quantity of leads in your pipeline.

In my new guest post on the CloserIQ blog, I share four strategies for uncovering new opportunities with your loyal clients, and also opening the door with new prospects. I invite you to try them out over the next 90 days, and let me know your results!

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Social Capital - Build Stronger Relationships Grow Your Sales - By Amy Franko

Elevate your sales success by building and leveraging your social capital. This eBook will show you how.

Download the Social eBook Now

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