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SALES PERFORMANCE AND LEADERSHIP DEVELOPMENT INSIGHTS FROM AMY FRANKO
B2C Consumers are Having a Spending Moment; It Matters in B2B Sales
B2C consumers are spending on the short-term Experience Economy, and this shift matters for B2B sales. Learn what this means and how modern sellers are adapting their sales approaches. *** Consumers are having a spending moment. In a recent WSJ article on American...
The One Sales Habit of Top Sellers
Top sellers create routines that give them the purpose and structure to make needed progress. This post shares two routines that have helped me create success, both in sales and in my life. *** My husband and I made a big move several years ago. We went from typical...
Sales Rep to Trusted Advisor: 3 Essential Traits of Modern Sellers
Discover the 3 essential traits that define a modern seller and learn how relatable decisiveness, clarity, and self-trust are the keys to becoming an indispensable asset in today's fast-paced and competitive sales landscape. *** I work across a variety of client...
Sales Gravy Podcast: Modern Sellers Leverage These 5 Skills
Amy Franko on the Sales Gravy Podcast In this episode of the Sales Gravy podcast, Amy Franko joined host Jeb Blount to discus 5 critical skillsets of the modern seller. Topics included the importance of modern sellers having strong business acumen and an ownership...
Sales Prospecting: 5 Reasons Why Your Prospect Goes Dark
Use sales training to promote actionable sales prospecting techniques your team can employ today for those perplexing times that a prospect starts to slide away. Sales prospecting is hard work: 40 percent of salespeople agreed that prospecting is the most challenging...
Beware the Bright Shiny Sales Strategy
A $1 billion sales lesson for leaders when designing and implementing sales strategy or sellers pursuing that bright shiny deal that will put the organization “on the map.” *** A recent Wall Street Journal piece chronicled Spotify’s path to becoming the largest...
How Sales Training Can Help You Ignite More Sales
Right now your competition is sales training. Are you? Consider these 2023 sales training trends from Zendesk: On average, reps at winning organizations take four weeks to complete an onboarding program and are fully ramped in four to five months. Over 90 days, new...
Barbie, Beyoncé, and Taylor: A Sales Strategy To Create a Sales Halo”
Click, skim, or scroll anywhere, and chances are good you’ve read about one of these powerful women. Alone, they each have created billions in economic impact. Together they represent the force of the female buying demographic that is shaping local and global...
Be a Better Board Director: My Lessons from the Board Chair Seat
In this article, Amy Franko shares important lessons for board directors and board development. Recent research shows that strategy and talent development are areas where board directors wish to focus more time. Amy specializes in these areas; as an entrepreneur and...
Sales Podcast: The Power of Mindset in Sales
Amy Franko on the Making Sales Social Podcast In this episode of the Making Sales Social podcast, Amy Franko joined host Brynne Tillman to discus power of mindset in sales. Topics included the role of personal branding, strategic thinking, and relationship building in...
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