Why Your Sales Organization Needs Ambassadors
When I was researching for my upcoming book, The Modern Seller, one sales skillset stood above the rest: Ambassador. To be successful in the new economy, your sales team needs ambassadors. As a sales leader or sales trainer, you can help them evolve the necessary skills and tools.
In this article for Training Industry, I take a look at what an ambassador is, and share how to build a sales organization of ambassadors.
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