The Professional

Amy Franko Sales and Leadership Keynote SpeakerAmy  Franko is a strategic sales expert and keynote speaker. As a ​sales ​leader, ​Amy Franko ​built a successful and lucrative B2B sales career with global tech giants IBM and Lenovo. She then took a 180° pivot into entrepreneurship in 2007, launching a training company, Impact Instruction Group. She knows what it’s like to build a book of business and a Fortune 1000 client base from the bottom up. She has successfully navigated that steep curve, consistently selling 5-to-7 figure engagements with repeat business and loyal clients.

Known for her dynamic style and practical experience, Amy has worked with some of the world’s most recognizable brands. She is one of a few ​female keynote speakers ​specializing in ​sales training​ and ​leadership development ​programs that blend current research, fresh insights, and real-world examples. It’s about intentional action!

Her expertise is widely shared on social networks, and in respected publications such as ​Top Sales World, Selling Power, TD Magazine, Training Industry, Training Magazine, Accounting Today, and CLO Magazine​. She has been interviewed on numerous high-profile sales and leadership podcasts, and featured in ​Entrepreneur, Forbes, ​and ​O Magazine.

Her new book, The Modern Seller,​  is an Amazon Best Seller and #1 New Release. It was named a top sales book of 2018 by Top Sales World and was recognized as a “highly recommended read” by Selling Power. The Modern Seller received the finalist distinction in the 2019 Next-Generation Indie Book Awards.

The Personal

As the oldest of five daughters, you could say that ​leadership ​(and ​sales​) are in Amy’s DNA. She always knew that she would either build something or lead something.

A little-known fact… her first real ​leadership​ role was being elected president of her university sorority, where she led an organization of over 100 young women. That fueled her passion for ​leadership​. Her first real ​sales ​job was an inside ​sales ​role for a computer retailer. She applied for the job cold on Monster, and it landed her in Columbus. That was the springboard launching her passion for ​sales ​(and meeting her future husband).

Amy is a Cleveland, Ohio native and University of Dayton graduate, with degrees in English and Communication. She resides in Columbus, Ohio with her husband Dave and their very energetic black lab, Roxy. In her spare time, she loves all things sports and fitness, enjoys travel, and usually has a stack of books she’s reading at once.

Who she works with

Amy’s clients have spanned industry demographics, but they have a few essential elements in common.


Her clients are usually working with complex opportunities that involve consultative selling, or they’re selling expertise. They’re looking to develop strategic sellers, and they want to implement a professional, consistent, and scalable ​sales ​process.


​Her ​leadership ​clients are usually focused on building their front-line and mid-level leaders, sometimes known as the “missing middle.” They want to build high-impact leaders. And they want to create consistent and scalable ​leadership development ​programs that are also sustainable. Today she works primarily with professional services firms, insurance organizations, and tech companies.


Awards and Recognition

2019 Top 50 Sales Blog, awarded by Top Sales World
2019 The Modern Seller, The Best Sales Books, 2019 Edition,
compiled by Vengreso
2019 The Modern Seller, Finalist, 2019 Next-Generation Indie Book Awards
2018 The Modern Seller,Top Sales Book of 2018, Finalist,
awarded by Top Sales World
2018  The Modern Seller,”Highly Recommended Read,” by Selling Power
2017 Girl Scouts of Ohio’s Heartland President’s Plaque​
, awarded for outstanding board service
​2016 Columbus Smart 50 Award​, recognizing entrepreneurs and leaders in the Columbus region for their business and philanthropic contributions
​2016 APEX Award for Publication Excellence​, awarded for the Deloitte Strategic ​Leadership Excellence for Women Program
2015 Woman You Should Know™​, ​Women for Economic and ​Leadership Development ​(WELD), a​warded to 12 women annually for their ​leadership ​and philanthropic contributions
​2015 APEX Award for Publication Excellence​, awarded for the Thirty-One Gifts Field​ Sales​ eLearning Program

Time, Talent, Treasure and Ties: Giving Back, Paying It Forward

No matter where we’re at in our ​leadership ​or life journey, all of us have the capacity to give back and pay it forward. Some of the ways in which Amy contributes her time, talent, treasure, and ties:

Board Service: Amy serves as the president and chair of the board of directors of Girl Scouts of Ohio’s Heartland. In previous positions on the board, she has been responsible for leading the Council’s efforts in attracting, retaining, and developing executive board talent. She received the President’s Plaque in 2017, an award given to a board member who has gone above and beyond the call of duty to help forward the mission of Girl Scouting.

Organizational Memberships: Amy believes in life-long learning and is an active member with Association for Talent Development, National Speakers Association, and Women for Economic and Leadership Development. ​She’s also certified as a woman-owned business through Women’s Business Enterprise National Council (WBENC).

What Makes Her Tick

Amy believes in viewing our work and impact in the world from a place of strength. When she came across Strengths Finders, it completely changed her perspective! Her strengths are strategic, futuristic, woo (winning others over), life-long learner, and positivity.

Relationships. Every success Amy has been a part of has been because of her network. If you consistently add value to others, you’ll create wild and rewarding success in your ​sales ​career and your​leadership journey.

Amy loves everything about ​sales ​and ​leadership​! They’re so intertwined… you can only create success in sales ​when you’re also a leader (whether that’s a self-leader or a people leader). Amy is excited to do what she does every day.

Leadership ​isn’t a title or a position. ​Leadership ​is a mindset, a choice, an example. Every day we get the choice to lead – whether it’s ourselves or others.

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