Actionable Insights to Elevate Your Sales Training and Leadership Development Programs

Sales Training ​& ​Leadership Development ​Resources


Welcome to the resource library. Amy Franko speaks at sales training and leadership development conferences about the value (and the how-to) of building modern sales and leadership cultures.

In the Sales Training​ and Leadership Development resource library, you’ll discover new strategies to put into practice. If you’re in sales, leadership, sales enablement, or sales training, these are for you.

If you’re a meeting planner, be sure to watch Amy’s keynote highlight video. For more information on Amy’s keynotes, visit her speaking page.


Sales Training



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Meet The Modern Seller: Get Your Copy on Amazon Now

It’s almost go time. I’m excited to announce that my book, The Modern Seller, is now available on Amazon. If you’re in a sales or business development role, if you’re a sales leader, or if you’re in sales enablement or training – this book was written for you.

Anyone who purchases the book by 11:59 PM on Oct. 30 will receive a special gift. We’ll send you The Modern Seller Workbook, which includes exclusive content beyond what’s in the book – to help you or your team sell more and become even more valuable to your clients.

Visit my blog for information on the offer and a new video– Meet the Modern Seller.

Thanks for being a part of my journey!

Top Skillsets of a Modern Seller

What makes a modern seller? That’s what I explore in my new book, The Modern Seller. The book will debut on Amazon next Tuesday, Oct. 30. Anyone who buys a copy of the book that day will receive a free download of The Modern Seller Workbook, with tools to put insights into action. Just email your receipt to us at In the meantime, I invite you to learn more about the five dimensions of the modern seller in this week’s blog post and video.

Thanks to all my friends and subscribers for your support on my journey to publish The Modern Seller. I look forward to launching with you next week.

Why Your Sales Organization Needs Ambassadors

When I was researching for my upcoming book, The Modern Seller, one sales skillset stood above the rest: Ambassador. To be successful in the new economy, your sales team needs ambassadors. As a sales leader or sales trainer, you can help them evolve the necessary skills and tools.

In this article for Training Industry, I take a look at what an ambassador is, and share how to build a sales organization of ambassadors.

Leadership development



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Your Daily 20

If you need to create a habit or improve a skill, try dedicating 20 minutes a day to it. Here’s what I’ve learned by committing to write for 20 minutes a day.

In a Hurry Until the End

The recent passing of John McCain got me thinking about time. Do you spend your time, or invest it? When you invest time wisely, the returns are priceless. Using a “legacy list” can help you narrow your focus.

Check out all of Amy Franko’s Sales Training and Leadership Development Resources Below.

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