Resources

Actionable Insights to Elevate Your Sales Training and Leadership Development Programs

Sales Training ​& ​Leadership Development ​Resources

 

Welcome to the resource library. Amy Franko speaks at sales training and leadership development conferences about the value (and the how-to) of building modern sales and leadership cultures.

In the Sales Training​ and Leadership Development resource library, you’ll discover new strategies to put into practice. If you’re in sales, leadership, sales enablement, or sales training, these are for you.

If you’re a meeting planner, be sure to watch Amy’s keynote highlight video. For more information on Amy’s keynotes, visit her speaking page.

 

Sales Training

Ebooks

Videos

Podcasts

Related Blog Posts

Productivity Tips for Modern Sellers in 2020

Productivity Tips for Modern Sellers in 2020

The new year brings new resolutions. If one of your resolutions is to be more productive, in this week’s blog post I offer ideas and insights to help modern sellers understand why they aren’t as productive as they should be, what the top three productivity dos and don’ts are for sellers, and my favorite hack to improve day-to-day productivity.

The 10 Most Popular Sales Blog Posts of 2019

The 10 Most Popular Sales Blog Posts of 2019

2019 is almost a wrap. This has been an eventful year that’s included my recognition among the LinkedIn Top Voices in Sales and Top Sales World’s Top 50 Sales Blogs. Those awards are especially meaningful, because one of my goals is to continually grow thought leadership resources for the sales community, to help you ignite your sales and make a leadership impact.

From my dozens of posts in 2019, here’s a recap of the sales blog content that most captured your attention and can provide important lessons you can carry with you into 2020.

I look forward to sharing more insights with you in the new year. Happy Holidays, and here’s to your continued success as a modern seller!

Loyal Clients: A Modern Sales Game Changer

Loyal Clients: A Modern Sales Game Changer

Today’s topic in The Modern Seller video series is client loyalty. It used to be that satisfaction was the highest measure of success, and it’s still what many companies measure. But in the new sales economy, satisfaction is merely table stakes. Gallup has done research in this space and found that only 29% of our clients are truly engaged with us. Loyal.

That leaves up to 71 percent of clients that range anywhere from very satisfied to completely disengaged. These are the clients that can be swayed to move elsewhere…even the satisfied ones.

Modern Sellers are what I call Ambassadors. They’re skilled at cultivating loyalty and building long-term value. Because they take this long view, it’s a game changer for sales growth. The likelihood of expanding your sales into an existing loyal client is between 60 to 70 percent. The likelihood of selling to a net new prospect is only 5 to 20 percent.

To cultivate greater selling power, there are three common loyalty traits that are worth building in your best clients. I discuss these more in this week’s video.

Leadership development

Ebooks

Videos

Podcasts

Related Blog Posts

Amy Franko Elected President & Chair of the Board of Directors for Girl Scouts of Ohio’s Heartland

Amy Franko Elected President & Chair of the Board of Directors for Girl Scouts of Ohio’s Heartland

Girl Scouts Founder Juliette Gordon Low once said, “The work of today is the history of tomorrow, and we are its makers.” 

As the new president and chair of the Girl Scouts of Ohio’s Heartland Board of Directors, I’m ready to make history! In this week’s blog, I share reflections on giving back, and as a bonus, provide tips for developing your own world-class board.

Sales Culture is the Key to Growing Next-Generation Leaders

Sales Culture is the Key to Growing Next-Generation Leaders

Has your organization filled its leadership pipeline?

For success into the future, you’ll need more professionals selling as part of your succession planning practices. When your professionals are equipped to sell, you’ll create more client opportunities, you’ll generate stronger revenues and profits, and you’ll be in a better position to diversify your services.

In this week’s post, I share four strategies for growing your sales culture and developing next-generation leaders with the experience and know-how to generate revenue.

Your Best Investment: A Case for Lifelong Learning

Your Best Investment: A Case for Lifelong Learning

What are the secrets to longevity? After considering the traits of one very exceptional nonagenarian, I can boil it down to two things: self-care and lifelong learning.

Today’s post digs into the second of those two… what lifelong learning can do for us personally and professionally. It’s the best investment you can make.

Check out all of Amy Franko’s Sales Training and Leadership Development Resources Below.

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