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The State of Business Podcast Featuring Amy Franko:

The Skills Accountants Need to Succeed

Amy Franko doesn’t have a crystal ball, but she knows the skills you need to succeed. She joined host Jessica Salerno recently on The State of Business with the Ohio Society of CPAs, to discuss building the skills accountants need to succeed.

“The vast majority of us are running through our days and doing what is right in front of us and what is urgent,” she said. “Sometimes important things like business development get pushed to the side. If you’ve ever gotten to the end of the day and feel like you’ve been running around like crazy but didn’t get anything done, that’s an awareness factor that you aren’t investing like you could.”

Some episode highlights:

  • Sales and leadership are synonymous.
  • Skills she that are essential for CPAs and other professionals to develop are agility, entrepreneurship, holistic thinking, social ability and ambassadorship. Amy calls them the “skills behind the skills.”
  • Instead of trying to tackle building all these skills at once, Franko suggested instead focusing on one at a time. As you focus on one, you’ll see benefits in other areas.

Listen to the podcast episode here.

Learn More:

For more sales podcasts and leadership podcasts with Amy, visit our podcast resource page.

Learn more about Amy Franko’s book, The Modern Seller, here.

To listen to past episodes of The State of Business podcast, you can find them listed here.





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