The Modern Seller is an Ambassador

As Amy Franko was researching for her book The Modern Seller and assembling patterns of skillsets, behaviors, failures, and successes, one word seemed to best describe these experts, sellers, and leaders. One word that also encompasses the other key dimensions of agility, entrepreneurial, holistic, and social. That word was ambassador. Amy explains in this video.

Learn more about the importance of ambassadors in the sales force and how to develop them in Amy’s bookThe Modern Seller.

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