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We’re delving into how modern sellers are social. And today’s video looks at goal setting in that context. Goal setting is part of the Social Framework that I introduced in my book, The Modern Seller.. Social goals have an element that makes them stand out: significance. Significance to you personally, and significance beyond you. For your clients, your organization, or your community.

Any significant goal requires relationships—and significant goals separate modern sellers from average sellers. With this lens, modern sellers not only achieve this year’s quota, they also create an environment where they have momentum for the long-term.

To help spark your goal setting, I share some ideas in this short video. Hint: The most important ingredient I’ve found to help me with goal setting is to dig into my motivation behind it. It’s the internal motivation that keeps me going with these significant goals.

Watch now to learn more.

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