Jan 1, 2026 | Business Growth, Guest Posts/In the News, Sales Leadership, Sales Strategy
AI is shaping sales strategy for 2026, but the companies winning big aren’t putting it on autopilot. They’re treating AI as strategic input, using it to sharpen forecasts and scale workflows, while human leaders decide what matters most. In my latest article for...
Dec 9, 2025 | Business Growth, Sales Strategy, Videos
***** Cross-selling is a growth strategy and sales strategy that is an underused revenue accelerator. In this video, Amy Franko explains how to uncover new opportunities in existing accounts to drive profitable growth, strengthen loyalty, and outpace competitors. Key...
Dec 4, 2025 | Business Growth, Podcasts, Sales Strategy
In this episode of The Sales Hunter podcast, Mark Hunter and I discuss art of planning for the next 12 months and how to master the balance between immediate targets and long-term vision. I share insights on key metrics that truly matter, avoiding the trap of being...
Nov 20, 2025 | Business Growth, Sales Strategy, Videos
The Narrowing the Playing Field sales strategy is a practical approach that helps sellers guide decision-makers to focus on one or two key priorities, enabling faster decisions, smaller initial scopes, and greater momentum in the sales process. ***** Key Takeaways...
Nov 7, 2025 | Business Growth, Sales Strategy, Videos
Key Takeaways: Client indecision is a reality, not a personal sales failure. You control how you show up, even when buyers delay decisions. Open dialogue builds trust when urgency is low. Advisory conversations move deals forward faster than pressure. Immediate...
Oct 23, 2025 | Business Growth, Sales Strategy, Videos
Trade shows and events are among the biggest investments in any sales organization’s budget — and often among the hardest to measure in terms of ROI. From planning and execution to post-event follow-up, getting these right can mean the difference between wasted spend...