Feb 5, 2026 | Business Growth, Guest Posts/In the News, Sales Leadership, Sales Strategy
Many leadership teams begin the year with a familiar refrain: “We’re focused on growth.” The challenge isn’t understanding why growth matters—it’s deciding how to pursue it. One of the most overlooked and underutilized sources of growth is already in place: your...
Jan 26, 2026 | Business Growth, Sales Strategy, Videos
In complex sales, indecision—not competition—kills deals. Learn how sales leaders can facilitate better executive decision-making and move opportunities forward with confidence. ******* My friends at Membrain.com shared two eye-opening...
Jan 23, 2026 | Guest Posts/In the News, Sales Strategy
Amy Franko’s Training Industry article, “Consultative Sales Playbooks: The Ultimate Training Tool for Navigating Complex Deals,” won a 2025 Top Sales Award. It breaks down how consultative sales playbooks can actually get used—becoming a living, flexible...
Jan 1, 2026 | Business Growth, Guest Posts/In the News, Sales Leadership, Sales Strategy
AI is shaping sales strategy for 2026, but the companies winning big aren’t putting it on autopilot. They’re treating AI as strategic input, using it to sharpen forecasts and scale workflows, while human leaders decide what matters most. In my latest article for...
Dec 9, 2025 | Business Growth, Sales Strategy, Videos
***** Cross-selling is a growth strategy and sales strategy that is an underused revenue accelerator. In this video, Amy Franko explains how to uncover new opportunities in existing accounts to drive profitable growth, strengthen loyalty, and outpace competitors. Key...
Dec 4, 2025 | Business Growth, Podcasts, Sales Strategy
In this episode of The Sales Hunter podcast, Mark Hunter and I discuss art of planning for the next 12 months and how to master the balance between immediate targets and long-term vision. I share insights on key metrics that truly matter, avoiding the trap of being...