Sales Training & Leadership Development Videos
Video Library
Video: Making the Most of Tradeshows & Events
Trade shows and events are among the biggest investments in any sales organization’s budget — and often among the hardest to measure in terms of ROI. From planning and execution to post-event follow-up, getting these right can mean the difference between wasted ... read more
Video: Help Your Decision Makers Actually Make Decisions in Complex Sales
In complex sales, indecision—not competition—kills deals. Learn how sales leaders can facilitate better executive decision-making and move opportunities forward with confidence. ******* My friends at Membrain.com shared two ... read more
Video: Cross-Selling Strategies for Profitable Growth: How to Expand Revenue Inside Existing Accounts
***** Cross-selling is a growth strategy and sales strategy that is an underused revenue accelerator. In this video, Amy Franko explains how to uncover new opportunities in existing accounts to drive profitable growth, strengthen loyalty, and outpace ... read more
Video: Narrowing the Playing Field Sales Strategy
Key Takeaways: B2B buying decisions slow down when too many challenges are presented at once Narrowing the playing field helps decision-makers focus on one or two priorities they can act on now Smaller, focused proposals reduce risk and speed up ... read more
Video: Are You Dealing with Cancellations & Delays in Sales
Key Takeaways: Client indecision is a reality, not a personal sales failure. You control how you show up, even when buyers delay decisions. Open dialogue builds trust when urgency is low. Advisory conversations move deals forward faster than ... read more
Video: Strategic Account Planning: Your Growth Multiplier for 2026
As 2025 winds down, every sales leader is laser-focused on how to close the year strong and set up early momentum for 2026. One of the smartest ways to do both? Strategic account planning. A well-built account plan helps you defend and grow your existing ... read more
The 3 Growth Categories Every Seller Needs
Key Takeaways Learn the three growth categories that strengthen your pipeline: marketing activities, business development activities, and sales activities. Build your personal visibility through marketing so prospects know you and understand the value ... read more
How to Gain Access to High-Value Relationships
In B2B sales, building a healthy early-stage pipeline isn’t just about having the right product or service—it's about connecting with the right people. Whether you're targeting specific accounts or new verticals, the quality of your relationships will directly ... read more
Video: Sales Prospecting Essentials: Messaging that Fills the Pipeline
Every day, sales professionals face the challenge of breaking through the noise to earn early-stage conversations with decision-makers. In this video, part of my Prospecting Essentials video series, I share three steps to create messaging fills your pipeline. ... read more
Video: Sales Prospecting Essentials: How Elite Sellers Set Their Outreach Process
What separates top-performing sellers from the rest? It’s not just hustle. It’s how they structure their sales prospecting process. In this video, part of my Prospecting Essentials series, I break down the habits and structure that separate elite sellers from ... read more
Video: Sales Prospecting Essentials: Advisory Intelligence
Hitting revenue targets requires more than just activity. It requires insight. That’s where advisory intelligence comes in. Advisory intelligence is the ability to bring relevant, strategic insight to both prospects and existing clients. It helps sales ... read more
Video: Sales Prospecting Essentials: Verticals
Modern sellers know that successful prospecting isn’t about casting the widest net. It requires focusing on the right lanes. This concept is known as verticalization. By identifying and doubling down on the verticals where they already see success, sellers can ... read more
