Sales Training & Leadership Development Videos
Video Library
Video: Sales Prospecting Essentials: Strategy and Client Selection
As a sales professional, it’s easy to get caught up in chasing every lead, but quantity alone won’t keep your pipeline healthy—or profitable. In my second video of the Prospecting Essentials series, I explore how the right strategy and client selection can help ... read more
Video: How to Develop a Strong Pipeline, in Any Economy, with Prospecting Essentials
Companies and sellers who are highly focused on creating strong pipelines are succeeding and winning, even with the current uncertainties. It can be done, and in this video, I share three essential sales prospecting activities that strong pipelines ... read more
Video: Sales Strategies to Confidently Position Value Over Price
Price matters, but value wins. If your deals are stalling or getting discount-heavy, it’s time to shift the conversation back to outcomes and impact. A smart sales strategy keeps value as the north star every step of the way. ******* It's easy to fall into the ... read more
Video: Strategies to Confidently Navigate Sales Turmoil
Things feel shaky in sales lately? There's a lot of sales chaos and turmoil. But now is the time to stay ahead of the curve. Get clear on what’s at risk, find the hidden wins, and help your clients do the same. Clarity = confidence. ******* There’s no shortage ... read more
Video: How Elite Sales Teams Use AI for Smarter Selling
Elite sales teams know the combination of AI + human insight wins. Learn how to leverage AI for smarter sales strategies & better client conversations. ******* As sales leaders and managers, staying ahead of the curve is crucial for driving success ... read more
Video: 3 Sales Conversation Tips from Watching a News Anchor
Want to level up your sales conversations? Take a page from news anchors! Learn how great questions, smooth transitions, and the right environment can turn your sales calls into real opportunities. ******* I recently watched a local news anchor interview a ... read more
Video: Maximizing Your Sales Week: 3 High-Impact Sales Activities That Drive Results
https://youtube.com/shorts/6RMV18iUNmw?si=j0KfhTSvHYC_wQtz Sales success comes from focusing on high-impact activities: prospecting, active sales conversations, and proposals. By prioritizing these and cutting low-value tasks, you’ll build a stronger pipeline ... read more
Video: Sales Prospecting Tips for When Communication Stalls
Did you know 42% of salespeople rank prospecting as the hardest part of their job? (HubSpot via a 2025 Spotio report). It's common to encounter a situation where communication with a prospective client suddenly comes to a standstill. You might have had active ... read more
Video: 3 Ways to Create Your Personal Sales Strategy this Year
Starting the new year strong? It’s the perfect time to rethink your personal sales strategy and align it with future-focused growth goals. In this video, I’m sharing three actionable ways to create a personal sales strategy that works today and sets you up for ... read more
Video: Maximize Your Sales Kickoff in 2025
Whether you're a sales leader or an individual contributor, you probably have a sales kickoff in your future. This is The Modern Seller's guide to maximizing your sales kickoff experience and making sure that you take away the strategies that you most ... read more
Video: 3 Questions Every Sales Leader Should Reflect On Before the New Year
As the calendar year draws to a close, many of us in sales find ourselves at a natural point of reflection. Whether you’re wrapping up your sales year or are midway through it, this is a powerful time to evaluate what’s working in your sales strategy and set the ... read more
Video: Your Number 1 Job in Sales
Hitting your production goals or meeting sales quotas is important, but there's a deeper responsibility that great sellers embrace: helping clients and prospects make decisions that truly benefit their business. This approach not only fosters trust but ... read more
Frequently Asked Questions
Amy Franko’s videos focus on modern selling, sales leadership, and practical strategies to improve sales performance, including prospecting, pipeline development, and navigating complex buying decisions.
Each video delivers a focused sales insight or strategy that can be applied immediately, helping sales professionals and leaders improve how they engage buyers and move opportunities forward.
The videos are recorded for sales leaders, sales professionals, and business owners who want practical guidance to improve results in today’s complex B2B sales environment.
Amy Franko regularly shares short, timely video insights that reflect current sales challenges and opportunities, giving viewers consistent access to fresh ideas and strategies.
Amy Franko’s videos focus on practical application, not theory, with clear, concise insights that connect directly to real sales situations and leadership decisions.
Both. Individual sellers hear how to improve execution. Leaders receive guidance that helps them strengthen team performance and strategy.
Sales leaders can use Amy Franko’s videos as discussion starters, coaching tools, or quick training resources to reinforce key sales concepts and improve team alignment.
Videos address common challenges such as inconsistent prospecting, stalled pipelines, low conversion rates, and adapting to modern buyer behavior.
