Jun 12, 2024 | Sales Strategy, Videos
There are two pieces to a sales conversation that if you put this into your process, you will have much more effective and more momentum gathering conversations in the future. The first is the pre-brief. The pre brief is essentially thinking through the outcomes that...
Jun 5, 2024 | Sales Training, Videos
Smart organizations understand the value of sales training and investing in their salespeople and sales leaders. When developing these skills, focusing on four key areas can ensure a robust and sustainable program. 1. Sustainability Objectives First, consider...
May 29, 2024 | Business Growth, Sales Strategy, Videos
If you have a new offering that you’re putting out into the marketplace, these strategies will help you optimize the new offering to accelerate sales growth and also profit growth. Ensure that the sales team is very clear on the top line revenue targets, as well...
May 22, 2024 | Business Growth, Sales Strategy, Videos
Leverage is an incredibly powerful sales strategy. At its core, leverage means taking one idea, one strategy, or one sale and expanding its results significantly without much additional effort. Here’s how it works in practice: Expanding a Single Win: One client of...
May 10, 2024 | Business Growth, Sales Strategy, Videos
Are your win rates not meeting your expectations? If so, it’s time to rethink your approach to smart sales closing techniques. While it’s common to focus solely on the end of the sales process, the real key to success lies at the beginning. In this video I...
May 1, 2024 | Business Growth, Sales Strategy, Videos
A question to think about: who is your competition… really? Is it just the firms you’re used to running into, or is it something more? Consider these three different types of competition. 1. Marketplace Competition: The first type of competition is...