Blog
6 Capabilities for Highly-Effective Sales Leadership
Your organization’s sales success starts at the top with strong sales leadership. What makes a good sales leader? John Maxwell has said, “A leader is one who knows the way, goes the way, and shows the way.” That’s especially true in sales, and especially now as...
Strategic Selling: How to Make the Most of Buyer Preferences
Adapt Sales Strategy: Buyer Preferences Change, Approach Must Too. While much is written about the changing of buyer preferences in strategic selling, don’t let that distract you because the foundation of what they are looking for remains the same as it always...
Sales Strategy: How to Influence Decision Makers
I was driving on a Saturday morning, and happened to catch a show on NPR about how someone earns the status of “expert.” It wasn’t with a business guru, but an anthropology researcher and author. And that short 15-minute segment changed my thought process on how we...
The Modern Seller is Digital
In today’s world, how do sellers stay in front of prospects? On this episode of The Social Your Sales podcast, Amy Franko discusses how social is the key to an effective sales tactic. Watch here: For more information on digital selling skills, check out this...
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