BLOG
SALES PERFORMANCE AND LEADERSHIP DEVELOPMENT INSIGHTS FROM AMY FRANKO
Video: Sales Conversations: Pre-brief & Debrief
There are two pieces to a sales conversation that if you put this into your process, you will have much more effective and more momentum gathering conversations in the future. The first is the pre-brief. The pre brief is essentially thinking through the outcomes that...
Video: Optimize Sales Skill Development for ROI
Smart organizations understand the value of sales training and investing in their salespeople and sales leaders. When developing these skills, focusing on four key areas can ensure a robust and sustainable program. 1. Sustainability Objectives First, consider...
6 Capabilities for Highly-Effective Sales Leadership
Your organization’s sales success starts at the top with strong sales leadership. What makes a good sales leader? John Maxwell has said, “A leader is one who knows the way, goes the way, and shows the way.” That’s especially true in sales, and especially now as we...
Video: How to Optimize New Offerings for Sales Growth
If you have a new offering that you're putting out into the marketplace, these strategies will help you optimize the new offering to accelerate sales growth and also profit growth. Ensure that the sales team is very clear on the top line revenue targets, as well as...
Sales Strategy: Trusted Introductions and Maximize Sales Growth
The Value of Trusted Introductions When I consider what has helped me to create success in my career, within my sales consulting practice and within the various leadership roles I’ve had, the value of trusted introductions is near the top of the list. This has taken...
Video: Leverage as a Sales Strategy
Leverage is an incredibly powerful sales strategy. At its core, leverage means taking one idea, one strategy, or one sale and expanding its results significantly without much additional effort. Here’s how it works in practice: Expanding a Single Win: One client of...
The Woodard Report Podcast: Why Don’t Accountants Love Selling
Why don't accountants love selling? Amy Franko appeared on The Woodard Report™️ Podcast, a weekly conversation that's all about empowering business advisors to advance their practices and have a transformative impact on their clients. She joined host Heather Satterley...
Closing the Sale: Sales Closing Strategies That Work
Developing your skills with sales closing keeps opportunities from getting stuck in your sales pipeline, and it maximizes your sales results. Read this article for 9 sales closing strategies to incorporate throughout your sales process. ******* Sales closing is one of...
Video: The Smart Sales Closing Technique You’ve Been Overlooking
Are your win rates not meeting your expectations? If so, it's time to rethink your approach to smart sales closing techniques. While it's common to focus solely on the end of the sales process, the real key to success lies at the beginning. In this video I explore the...
Sales Training: Elite Sellers And Leaders Blend Outside Perspective With Self-coaching
Does your sales training include self coaching? Elevate your sales game with effective self-coaching practices. Success demands more than skill—it requires continuous growth and outside perspective. Invest in yourself with these five self-coaching practices for sales...
Our Strategic Selling signature sales training program is now available online. This online sales learning program is ideal for professional services and B2B sales. Get started with 2 free lessons.
