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SALES PERFORMANCE AND LEADERSHIP DEVELOPMENT INSIGHTS FROM AMY FRANKO
![[Podcast] Shaping the Sales Career Path](https://amyfranko.com/wp-content/uploads/2018/09/patrick-fore-41134-unsplash-1-1-e1536201290705.jpg)
[Podcast] Shaping the Sales Career Path
As a long-time member of the Association for Talent Development (ATD), I’m committed to its mission to Empower Professionals to Develop Talent in the Workplace. If you’re in a sales training or sales enablement role, I invite you to listen to my most recent collaboration with ATD– a podcast on the ATD Sales Enablement Channel. On the podcast episode, Jenna Cronin, Community Practice Manager for Sales Enablement at ATD, and I delved into the importance of shaping the sales career path and building a strong, productive sales culture. Visit my blog for the full recording. What tips would you add?
![[Webinar] The New Sales Economy: Trends On Customer Buying Behavior](https://amyfranko.com/wp-content/uploads/2018/08/shutterstock_519202429-e1571344996371.jpg)
[Webinar] The New Sales Economy: Trends On Customer Buying Behavior
Chances are good you and your clients are experiencing rapid, non-stop change because of the new sales economy. What is the new sales economy and why does it matter? It’s is the intersection of business trends, technology, and cultural change impacting the buying behavior of our clients and prospects. That in turn impacts everything in your firm —from how you go to market, develop new business, and grow your existing clients.
Join me and the Association for Accounting Marketing (AAM) on September 11 for an insightful webinar on the key trends creating chaos in B2B business development. We’ll also dissect the five Business Development Dimensions you’ll need to grow your results and succeed in this new economy. Registration is open now. I look forward to seeing you there.
![[Podcast] Modern Sales and Marketing Techniques for Modern Sellers](https://amyfranko.com/wp-content/uploads/2018/08/Same-Side-Selling-Transparent-200-tight.png)
[Podcast] Modern Sales and Marketing Techniques for Modern Sellers
If you’re a sales professional or sales leader who’s also a fan of podcasts, chances are you are familiar with Ian Altman. Ian, a renowned keynote speaker, business expert, and bestselling author, hosts a podcast called Sameside Selling where he tackles sales and business topics, as well as offers insight from industry leaders with proven success. I had the opportunity to chat with Ian on a recent episode about Modern Sales and Marketing Techniques. Listen in to our conversation to learn about old-school sales habits you need to kick, why a modern approach to selling is necessary, 5 specific skills that will help you thrive in today’s B2B business world, and more.
Destinations and Directions: Announcing AmyFranko.com
Three years ago, I made the decision on a new destination. I wanted to use my 20 years of B2B sales, leadership, and entrepreneurial experience in new ways. That led me to add sales training programs and sales keynotes under Impact Instruction Group, the custom learning solutions company I founded in 2007.
Those programs have taken off… so much so, that it was time for a transition, a different direction. You can now find my sales training, keynotes, leadership development programs, and resources at AmyFranko.com. And we haven’t forgotten about custom training! We’re still here to support your blended learning, custom training and curriculum design needs at the new ImpactInstruction.com.
I invite you to visit both new sites. As you’re planning your next sales kickoff or leadership event and see a sales keynote or training program that could fit, let’s schedule a conversation.
![[Podcast] These Strategies will Fuel Your Leadership Pipeline](https://amyfranko.com/wp-content/uploads/2018/07/simply-tax-podcast.jpg)
[Podcast] These Strategies will Fuel Your Leadership Pipeline
Leadership is complicated and plays a crucial role in the long-term success and value of a business. Listen in to this episode of the Simply Tax Podcast to learn about the role leadership plays in an organization, the importance of creating employee loyalty and ways to cultivate leaders of influence.
Strategic Relationships: The X-Factor for Business Development Success
Relationships are the “X-Factor” for business development success. Read this article in the Association for Accounting Marketing’s “Growth Strategies” magazine to learn why social capital matters so much in today’s business development environment, and discover how to use my simple formula for creating social capital.
2018 First Half Wrap Up: Making an Impact for Our Clients
Summer is here, and it’s hard to believe that the first half of 2018 will soon be in the books. Before heading into the second half of the year, I wanted to pause and take a few moments to share some of the highlights of our sales training and leadership development work, as well as other milestones, with my clients and friends.
5 Strategies to Build a Business Case Internally for Sales Enablement
Earning executive-level buy-in for sales enablement and sales training is one of the top issues facing sales leaders and sales trainers today. But building your business case doesn’t have to be an impossible task. I’m pleased to have partnered with the Association for Talent Development to provide a series of five strategies you can use to build credibility with the CEO, starting with creating the right culture for sales enablement and sales success.
Learning from Leaders: A Conversation with Darci Congrove of GBQ
Good leaders never stop learning. One way I continue my development is to uncover what’s worked for others.
The Columbus Chamber’s CEO Insights series provides a platform for some of our region’s brightest leaders to share their ideas and the stories behind their successes and challenges. Most recently, I enjoyed the highly engaging CEO Insights discussion with Darci Congrove of GBQ. I share some of what she had to say on the blog.
How to Make Your Sales People Rockstar Sellers
The “rockstars” and the “middles” offer your greatest potential for creating a sales force of productive, modern sellers – that are engaged and deliver results. But they can’t do it without your leadership. Providing on-going sales training is proven to deliver a significant return on investment.
Our Strategic Selling signature sales training program is now available online. This online sales learning program is ideal for professional services and B2B sales. Get started with 2 free lessons.
