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As modern sellers, we seek to engage and bring value to our prospects. In the Engaged Prospect podcast, Dan Hersh interviews experts on topics such as sales training, conferences, company culture, entrepreneurship, customer experience and all things growth. In this episode, Dan sits down with Amy Franko. Amy shares with us these five traits, and discusses how each of them can help us become better professionals and higher performing salespeople. Agile - If you're agile, you're a fluid thinker, a continuous learner, one who deals well with ambiguity and who has a growth mindset. Entrepreneurial - Modern sellers aren’t just employees. They’re the founders and CEOs of their books of business. That’s an entirely different level of ownership, and the mindset of being in a startup. Holistic - Holistic refers to investing your finite time, energy, and discipline in the best way to impact your results directly....

We're all experiencing disruption. But business development and sales leaders must find ways to move forward-- even when everything has changed. I was pleased to join Doug Houser of REA & Associates on the Unsuitable podcast to discuss business development during disruption, how to organize your pipeline, how to stay in front of clients and rise above the noise, and how to help your customers prioritize what’s most important right now. Listen to this episode of unsuitable to learn: The importance of our mindsets as business developers during this period of time How to stay in front of clients and rise above the noise Thinking beyond the current crisis (without ignoring it)     For more strategies for thriving during the disruption, check out my other recent podcast appearances.

Worldwide, sellers have seen their numbers slow in the wake of COVID-19. Granted, experiencing highs and lows is not new to sales professionals. But businesses who are agile and able to see the full picture have already started re-imagining and re-pivoting their sales strategies and sales processes. As businesses are adapting to the environment day by day, it is pivotal to also understand how you can improvise and prospect in this virtual world. In this webinar with Hippo Video, I take on the future of business, how sales professionals can react, and how personalization will leave an impact. You'll learn: Why sales outreach and cold emails are an integral part of any business. What is the difference between cold emails that work and those that don't. Why personalization works in sales outreach. What misconceptions people have about personalization in sales outreach. My take on the future of sales, as...

You might say that even in the best of times, selling takes moxie. Even more so in times of disruption. Last year Amy appeared on the She's Got Moxie podcast with Joy Chudacoff, but a lot has changed since then! On this new episode, Amy talks about the first steps you can take to approach your clients NOW. She also shares with us the main principles of The Modern Seller, what she has been doing to help manage this challenging time, her plans for the future, and much more. You'll learn: WHY taking on the role of an “Ambassador” is the Key Right Now The 5 principles of The Modern Seller The 3X metric and why you need to get on board with this Why putting a microscope on your BEST clients is the BEST use of your TIME Why “shrinking or hiding” is the absolute worst decision to make Excellent clarifying questions to help you, help your clients   For more information on excelling through today's chaos, you...

The commoditization tipping point changes the way our clients think and buy, At some point, every sales person and marketer feels like they are being pulled into the commodity trap with increasing pressure on margins. In this new episode of the Revenue Growth Podcast, Amy Franko talks with host Darrell Amy, sharing relevant lessons she learned from her experience in the computer industry. You'll discover new ideas to help you escape the commodity trap as we explore the five skillsets of Modern Sellers. Listen to the podcast here. For more information on the trends disrupting the new sales economy, read this post from our archive.

COVID-19 has forced changes throughout the entire business world, making agility more important than ever. There are a lot of people in sales, leadership, management, and marketing that are going to have to pivot and adjust to the circumstances at hand, and ensure that they can approach these changes in the best way possible, without getting overwhelmed. That’s a key factor in agility. And while agility has taken on a whole new meaning in the short term, it also has long term implications. The ability to have an agile team and be agile as an individual is a top-five skill that organizations are hiring for today, and will continue to hire for in the future. Amy Franko explores how to be agile in business in this SalesPop expert sales interview, hosted by John Golden.Some topics they discuss include:The Dichotomy of Agility:If you have a rigid mindset or way of doing things, it’s not going to support you in...

We're in a season of pivot, and for sales professionals and sales leaders, it's all about agility. I joined Darryl Praill on a new episode of Vanilla Soft's INSIDE Inside Sales Podcast to talk about this next-generation selling skill. Agility has always been an important skill, but in days like this, it rises to the top. Because when something’s not working, it’s the ability to see the challenge and pivot to a different approach that can be the difference between success and failure. It’s applicable to major organizational initiative, as well as any selling situation or sales conversation that you might be having. Someone who’s agile can...