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SALES PERFORMANCE AND LEADERSHIP DEVELOPMENT INSIGHTS FROM AMY FRANKO

Smart Business: Make Way for the Modern Seller

Dec 4, 2017 | Guest Posts/In the News, Sales Training

Look around you. It’s a world of sameness. Many products and services have similar features and benefits, and promise similar results. What makes you different? Your customers need a reason to do business with you. Sales organizations must change to meet this new demand. Enter the modern seller. In the December issue of Smart Business Magazine, Amy Franko introduces the concept of the modern seller. A modern seller is someone who is recognized as a differentiator in their customer’s business, and the value of their product or service isn’t fully realized without them. What's the key? To evolve into a modern seller, your sales force must cultivate refreshed skill sets and mental models. For more information on becoming a Modern Seller, read Amy’s full article in Smart Business Magazine. Her book, The Modern Seller, will be available in 2018. You can download a free chapter now. Or watch Amy explain in this...

Six Sales Podcasts to Inspire Modern Sellers

Nov 27, 2017 | Sales Training

The holidays are officially upon us, and you’ll likely find yourself on the go more often over the next several weeks. One way I like to take advantage of travel time is to tune in to my favorite podcasts. If you’re seeking some new selling inspiration, look no further. I’ve compiled a list of my six favorite sales podcasts for you. Listen in, and subscribe to those that pique your interest. And let me know… what other podcasts would you include on this list?

Celebrate the WINS: Advancing B2B Sales Performance

Nov 16, 2017 | Podcasts, Sales Training, Videos

Do you take time to celebrate your successes? Brandon Lee, founder and CEO of Yip Yip, wants to make sure we all do. In his weekly discussion, “Celebrate the WINS,” he provides a platform for us learn from others while celebrating with those who have found great successes in sales.

I was thrilled to share insights on advancing B2B sales performance with Brandon on a recent episode. You can watch on our website now.

How do you celebrate your wins?

Boost Sales Results with An Entrepreneurial Mindset

Nov 13, 2017 | Sales Training

You don’t need to be an entrepreneur to benefit from thinking like one. The “entrepreneurial mindset” is a modern sales skill that all organizations must develop to propel their businesses forward. Customers and prospects need your sales team to become more entrepreneurial and use an entrepreneurial mindset to help them solve their toughest challenges. As a CEO or sales leader, how can you empower your team’s evolution? I’m pleased to provide four strategies in a guest blog post for Columbus CEO magazine.

[Webinar] Insider Secrets Sales Won’t Tell You

Nov 9, 2017 | Sales Training

Sales enablement isn’t something that usually comes up on the marketing radar – but it needs to now more than ever. As you look toward your 2018 sales and marketing activities, watch this webinar on-demand for actionable insights– 5 Best Practices For Marketing Conversions – Insider Secrets Sales Won’t Tell You.

How to Elevate Your Leadership by Building Influence

Nov 9, 2017 | Sales Leadership, Videos

Influence is an integral part of your leadership identity. That’s true whether you’re a people leader now, aspire to be one, or just want to be the best self-leader possible. In this short video on our blog, I share tips for how you can build your power of influence every day.

Smart Business: A Day in the Life of the Decision-maker

Nov 2, 2017 | Sales Training, Videos

Changes in today’s business environment mean lots of progress. How your sales force adapts to the changes and new challenges customers face can mean the difference between business life and death. In the November 2017 issue of Smart Business Magazine, I take a look at the day in the life of a decision-maker.

[Video] How Modern Sellers Can Prove ROI to Clients and Prospects

Oct 31, 2017 | Sales Training

Your clients’ ROI expectations have changed. There are two key things to consider. First, modern selling requires that you prove your ROI faster than ever before, now usually within 90 days. Second, it’s important understand the clients’ goals and the value they’re looking to gain from your product, service, or partnership. I share some strategies for proving ROI in this short video. You can view it on our website.

Podcast: How to Use Social Capital to Elevate Business Relationships

Oct 26, 2017 | Podcasts, Sales Leadership, Sales Training

Today’s business environment requires you to thoughtfully expand your networks, to cultivate and leverage them in ways that go beyond traditional marketing and selling. Do you know how to find and make those connections, and turn kernels of a new relationship into a long-term loyal customer?

I’m thrilled that the B2B Growth Show invited me to be a part of their podcast series to talk about the topic of Social Capital. I invite you to take a few minutes to tune in to my conversation with host Jonathan Green.